Russian Synth Community is a concert promotion agency specializing in
different kinds of the alternative electronic music. Our activity is
arranging concerts and club parties with participation of popular
foreign and Russian artists, which are aimed to popularize and develop
the electronic music in Russia.
We started our activity in 2002 and now
we arrange 6-8 shows of foreign artist in Moscow per year. We have good
experience of making concerts in Moscow, Saint-Petersburg and
Kaliningrad and we are constantly working on the geographical expansion
of our activities. We’ve already done 2 Russian tours of foreign bands,
one of 5 cities and one of 10 cities.
We take serious and conceptual
approach to our work and try to avoid the triviality presenting each
concert as an exceptional and particular event. We plan our concert
season beforehand taking into consideration various tastes of our
audience and trying to cover all actual and relevant music styles and
directions.
All our events are preceded by a serious promotion. We
usually arrange press conferences, interviews and autograph sessions of
the invited bands (especially if it is a first visit of the band to
Russia) doing this, we give a chance for artists to get a better
approach with the specificity of Russian audience and for the fans to
take a closer look at their idols. Media campaigns of each Russian Synth
Community event spreads over all means of mass media: numerous
announcements in the press and e-zines, radio and television. The
leading Russian news and music magazines are our information partners:
Poster (Afisha), PLAY, Your leisure (Vash dosug), Leisure and
entertainment (Dosug I razvlechenia), Alive, Classic Rock, Rockcor,
Gothland, Rock Oracle, radio station ‘Megapolis’, TV channels MTV, A1,
MusicInfection, MusicBox and many others.
In December 2003 Russian Synth
Community established the first large goth-synth festival named the
Moscow Synthetic Snow Festival which has been a great success. Then
Russian Synth Community decided to make it annual, and now this festival
becomes every year the main event of the dark scene in Russia.
